In the News
Nov
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BEHIND THE BOTTLE: EXCLUSIVE INTERVIEW WITH WINN CLAYBAUGH
by Lisa Orrell, M7 Design on 11/1/2008In this exclusive interview on Marketing Matters with M7, Millennials Incorporated author and host Lisa Orrell talks to Winn Claybaugh, dean and cofounder of Paul Mitchell Schools.
What's "behind the bottle"? Winn tells Lisa all about the unique external marketing and branding strategies the schools have used (and currently use) to build their booming company. He also shares the unique internal branding methodologies that have created a corporate culture for building success (for their executive team, managers, instructors, and students).
Lisa says, "You will learn a ton from Winn's business and marketing acumen."
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