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 Dear Future Professionals,
Your name and reputation are probably two of the most important things you can cultivate in our industry. Much like meeting someone for the first time, you only get one shot to make a great first impression.
Some of the things I did to build my reputation had nothing to do with learning how to do a better haircut or color service. They were things like learning how to communicate effectively, being comfortable with who I am, realizing what I have to offer others, discovering my uniqueness, making the most of my strengths, and not being afraid to ask for help in areas that challenge or make me uncomfortable. Here are four more things you can do to build your name and reputation:
1. Be open to everything that comes at you.
2. Give back. Raise money for a worthy cause, share your time with students and professionals, and pass on secrets that have contributed to your success.
3. Introduce yourself to everyone around you. Shake hands and give your first and last name.
4. Express your talent with photo work. A picture can show who you are as an artist, and it doubles as a business tool for advertising as well. Entering and winning NAHA was a major building block in the foundation of cultivating my name in the industry. The process of "going for it" was a vital lesson in the benefits of taking risks.
Remember, building your name and reputation takes time, but if you focus on how you can serve the world rather than how it can serve you, the rest will fall into place beautifully.
Melissa Jaqua
Paul Mitchell Master Associate
North American Hairstylist of the Year
Multicultural Television, Salon, and Session Stylist
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 In 1991, Mary Brunetti became the first woman to be named North American Hairstylist of the Year. She is the author of The Inside Track, a book that quickly became the official industry guide to the North American Hairstyling Awards (NAHA), teaching stylists how to produce their own photo shoots and submit winning entries. A long-time NAHA judge, Mary has just completed a new project for the Professional Beauty Association, a concise DVD on how to produce a photo shoot and put together a winning NAHA entry.
“Building a reputation is a complete package,” Mary says. “Having a good eye in the photography studio, coupled with well-practiced hairstyling skills, helped win me North American Hairstylist of the Year, but integrity, honesty, and a willingness to share what I know with others earned me the reputation that defines me today.”
Mary believes that reputation is something you build day by day, starting in the early stages of your career. Here are her tips for building your name and reputation:
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Be as eager to share something you’ve learned with your peers as you are to learn from them.
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Don’t be envious; it will stunt your growth. Celebrate the successes of your peers as you would want them to celebrate yours.
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Stay away from gossip and character assassination. Backroom gossip is just as harmful to you as the person being talked about. Mary says, “I learned long ago that blowing out someone else’s candle doesn’t make mine burn any brighter.”
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Be honest. If you’re struggling with something, ask for help. There are no stupid questions and no one will deny you extra help if you need it.
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Practice being positive; it’s a choice.
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Be humble. A lion doesn’t have to roar to let everyone know he’s the king of the jungle! Bragging is a turn-off and usually masks insecurity.
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Earn your reputation each day. It will travel to places you may never go!
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Enter the NAHA awards yourself or with a team of stylists. It’s a great way to flex your creative muscles and take your career to a new level, whether you win the award or not.
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 Listen to Mary Brunetti give the “inside track” on how to do successful photo shoots and enter NAHA.
If you enjoyed this month’s audio message, you’ll love our MASTERS Audio Club. CLICK HERE for more information.
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The North American Hairstyling Awards (NAHA), the most prestigious hairstyling competition in North America, celebrates the artistry and skill of the professional salon industry. Applications are now being accepted for NAHA 17, which will take place July 16, 2006 at the Mandalay Bay Resort and Casino in Las Vegas, Nevada. The entry deadline is February 1, 2006.
A photography-based competition, NAHA accepts entries from licensed professionals in 12 categories. A list of past winners reads like a who’s who of the industry: Robert Lobetta, Eric Fisher, Vivienne Mackinder, Ruth Roche, and many more.
To find out how you can enter and join the ranks of these top stylists, call (800) 468-2274 or visit www.hairstylingawards.com.
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 From Connecting to My Future
by Winn Claybaugh
Dean and Cofounder, Paul Mitchell The School
One important way to gain recognition and exposure in the beauty industry is by publishing photographs of your work in various beauty and trade magazines.
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Gather information: Decide on a look or theme. Gather ideas from fashion and trade magazines, hair shows, TV, movies, the Internet, books, museums, modeling schools, and on the street. Create a collage of ideas. |
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Find your model: Models can be recruited from your clients, classmates, friends, coworkers, modeling agencies or schools, college campuses, high schools, and malls. Find a model who is comfortable in front of a camera. Check out the model’s face shape, bone structure, body type, skin, facial features, and hands. Make sure your model has healthy, shiny, beautiful hair. |
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Do the “do”: Avoid overworking the hair. Look through the lens often to check details. The haircut, color, perm, relaxer, and style must be well executed. Fix stray hairs. Be careful not to overuse product. Comb the hair for a silky finish. |
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Apply perfect makeup: To learn the art of makeup, attend professional makeup classes, assist a professional makeup artist, or self-direct your learning with books by professional makeup artists. |
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Choose appropriate clothing: Choose clothing that is clean, current, classic, and elegant. Clothing should not be frayed and must be wrinkle-free and properly fitted. Clothing should never distract from the overall look. |
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Find a photographer: Work with a professional fashion photographer or find an up-and-coming photography student eager to experiment and work with you. Ask to review the photographer’s portfolio. If you are paying a professional, make sure to see a variety of close-ups that demonstrate the ability to capture the beauty and essence of the subjects. |
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 With dreams of music on his mind, Macklan Clendenin taught himself to record, sing, and play guitar, bass, drums, saxophone, and piano. Meanwhile, he was the punk rock hairdresser of Half Moon Bay, California, doing unconventional mohawks for friends and acquaintances in their backyards and garages.
In 2002, 23-year-old Macklan left his life in Half Moon Bay to be with the woman he thought he would marry. They moved to a small town with little opportunity for Macklan, especially in music. His relationship fell apart, his musical career was at a standstill, and he soon found himself brokenhearted and homeless. He worked at a department store during the day and slept in horse trailers or on his friends’ couches or floors.
By February 2005, Macklan had saved enough money to move to San Diego. A few months later, he enrolled in Paul Mitchell The School and quickly got involved with every aspect: Student Council, Design Team, and Product Rep Team (he’s a captain). Because of his all-around excellence and can-do attitude, he was recently hired as a receptionist. Macklan says he would love to be a mentor to anyone who needs a little inspiration: “If I can make anyone else feel one-tenth as inspired as I do every day, then it would be a better experience for everyone.”
After graduation, Macklan plans to spend half his time behind the chair and half his time as a mentor at the school. His goal is to be an instructor and platform artist. He says it’s just natural for him to be on stage after all the years he spent as a performing musician. Meanwhile, music still follows him everywhere he goes. He is currently in a retro, new-wave band called Ma Vie en Rose (My Life in Pink).
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“Macklan is the perfect example of an individual who
just loves what he loves, and does what he loves.”
—Michelle Muldoon, Director, Paul Mitchell The School – San Diego
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 Makeup Artist for Saturday Night Live
Don’t let Kami Steele’s easy laugh and bubbly personality fool you—her fierce commitment to professional excellence lies just below the surface. Kami has worked in the beauty industry for just over ten years, and in that time has risen to the top of her field. She currently lives in New York City, where she works as a makeup artist for Saturday Night Live.
After her amazing Paul Mitchell School education experience, Kami graduated and began her career as a salon hairstylist. From there, she set her sights on makeup, and after working for a prominent makeup line for a number of years, began a successful freelance career doing hair and makeup in the film, television, and commercial print industries. Her work has been featured in many places, most notably Vogue, Elle, In Style, Vanity Fair, and People magazines. Some of her other industry credits include Late Night with Conan O'Brian, Access Hollywood, Extra, Entertainment Tonight, and The Today Show. Kami has also been fortunate to work with such celebrity clientele as Kirsten Duntz, Brittny Murphy, David Bowie, Kathleen Turner, Josh Hartnett, Nick Nolte, Dave Matthews, Garth Brooks, Sophia Coppela, and Nathan Lane.
We asked Kami how she built her name and reputation so quickly. “Two pieces of advice I would give to a future professional would be to find the one thing you are most passionate about and perfect it,” she suggested. “Also, be willing to sacrifice a paycheck for the experience; it will pay off in the end. And remember, in this business your opportunities are endless.”
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 How to Do a Successful Photo Shoot and Win at NAHA
Get an edge on the competition!
$39.99 U.S. plus $5
shipping and handling
www.hairstylingawards.com
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