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 Dear Future Professionals,
At my 25-year high school reunion, I was surprised at how old and tired many of my classmates looked. I kept going to the rest room to check the mirror because I certainly didn’t look or feel as old as they did. I realized that it’s because I’ve spent the last 25 years hanging out with beauty school students who’ve kept me young, alive, passionate, and energized.
Although we have Future Professionals of every age, the average person entering our schools was born after 1981. This Millennial generation accounts for a third of the U.S. population, making them the largest generation ever. They spend $170 billion a year, and they don’t even have mortgages yet. And even though many of them aren’t old enough to vote, they’re the most studied generation in U.S. history.
At Paul Mitchell Schools, we’re doing everything we can to cater to this generation, not only because they’re our biggest customer but also because they bring great ideas to the table. Some people think they’re lazy and irresponsible, but we know they’re polite, kind, aware, and informed. They may be high maintenance but they will also be the highest performing generation. Besides, the ways in which they’re high maintenance are actually good because the things they demand from their workplaces—strong leadership, mentoring, relationships, and fun—are things we all want, no matter how old we are.
The Millennials are not going to change their demands, and why should they? To connect with them, today’s businesses have to change the ways they attract and retain employees. In this issue, you’ll meet Lisa Orrell, author of Millennials Incorporated. I urge you to listen to her MASTERS interview and find out how you can connect with this incredible generation, including the 10,000 Millennials who are graduating from Paul Mitchell Schools every year.
— Winn Claybaugh
Dean and Cofounder, Paul Mitchell Schools
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Lisa Orrell
 Lisa Orrell started her first advertising agency in Silicon Valley when she was just 25 years old and ran the award-winning company for two decades. Under her strong leadership, the company received over 100 national and international awards for marketing excellence, and she worked with clients ranging from large corporations to startups. Over the years, Lisa has managed, motivated, and retained a team diverse in race, gender, and age.
As a marketing expert, Lisa has always had her finger on the pulse of the next big trends affecting business. Spotting the new “generation relations” trend several years ago, she began researching the impact of the Millennial generation (Generation Y) entering the workforce. This led to writing and publishing her popular book, Millennials Incorporated.
An in-demand speaker and consultant, Lisa educates management teams about how to effectively recruit, manage, and retain Millennial talent. She also conducts on-boarding workshops for their Millennial new-hires. Based on her expertise in this area, Lisa has provided expert commentary for a variety of media, including MSNBC, Human Resource Executive magazine, and Newsday New York.
Lisa recognizes that, to many employers, the Millennial generation is a mystery, and research shows them as a unique generation that has no trouble telling employers what they want and need to be happy at work.
 CLICK HERE and join Winn Claybaugh as he interviews Lisa about her valuable insights into recruiting, managing, and retaining your cross-generational workforce. Learn what these valuable and talented employees want and need in the workplace and why smart companies are bending over backwards to provide it for them.
To reach Lisa, visit www.TheOrrellGroup.com or call (888) 254-LISA.
If you enjoyed this month’s audio message, you’ll love our MASTERS Audio Club. Each monthly program features interviews, success secrets, and business-building presentations by the absolute best leaders in and out of the beauty industry. To learn more, visit www.mastersaudioclub.com or call (800) 459-4007.
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You Tube Contest: Cast Your Vote!
Paul Mitchell Future Professionals were invited to create videos showing “Why It’s Cool to Be a Paul Mitchell Future Professional” and upload them onto YouTube. Four grand prize winners will receive a trip to Los Angeles (including airfare and hotel accommodations) for a special dinner with Paul Mitchell CEO John Paul DeJoria and Paul Mitchell Schools Dean and Cofounder Winn Claybaugh and matinee tickets to see Wicked at the Pantages Theater on November 16. The top 10 rated and viewed videos will also be posted on www.paulmitchelltheschool.com.
 Check out the videos on www.YouTube.com and encourage your friends to check them out, too. The winning entries will be selected by the YouTube community, based on the total number of views and video rating. Voting ends October 18, 2008, and grand prize winners will be announced October 27, 2008.
Tara Dowdal, director of Paul Mitchell The School – Orlando, said, “We are so excited about the YouTube contest here in Olrando. The school was buzzing with creativity as well as school pride. It’s been such a great experience seeing our school’s culture and passion through the eyes of our future.”
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Meet the New Change Makers at Paul Mitchell Head for Change
John Paul Mitchell Systems has been busy searching for more amazing young people who are out there daring to make a difference. Get inspired by the latest group of change makers, including 23-year-old Becky Buck, a Future Professional at Paul Mitchell The School – Orlando.
Becky has it all: zeal for helping others, a love of hairdressing, and personal style to spare. She is an ideal ambassador of the amazing culture at Paul Mitchell Schools. Her interests include gardening, cooking, music and giving back. In addition to her work with the Humane Society and Ronald McDonald House, Becky sponsors a little girl from Uganda through Compassion International.
Visit www.paulmitchell.com/headforchange to learn more about Becky and the other new change makers.
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JPMS National Educator Dee Adames Wins Shear Genius Season Two
 In a nail-biting finale episode, Dee Adames beat out her competition to win the esteemed title of Shear Genius as the season two winner. As her prize, Dee took home a check for $100,000 and the opportunity to style hair for an Allure magazine feature.
Dee stepped into the beauty industry 10 years ago and hasn't looked back. She began her career as a computer graphic artist for a Paul Mitchell Distributor in Miami, and today she is a Task Force and Premiere Member for John Paul Mitchell Systems, which entails teaching and coaching other Paul Mitchell educators on the latest trends of cut and color. Dee also owns Hair by Dee, an educational service that provides one-on-one styling skills and personal training to salon staff and individuals. She also spends her time as the art director and hair designer at Peter of London Salon and Spa in Miami, where she oversees the salon’s education, structure, marketing, and promotion. Dee has been published in Cut & Dry and Modern Salon and says her real joy is seeing people smile.
Huge congratulations to Dee from her Paul Mitchell family!
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Winn Claybaugh Returns to Health & Harmony Radio
 Do you want to succeed at your career and still enjoy your life? Then listen in as Winn Claybaugh offers specific ideas and concrete steps for increasing happiness, improving relationships and designing a life filled with bliss and purpose.
Winn returned to the Health and Harmony Radio Network for his second live interview on October 1, 2008, when he talked about “How to Balance Your Career and All That Other Stuff.”
 CLICK HERE to listen in and learn how to design a vision for your own personal growth, find out what real abundance is about, discover your passion, avoid burnout, and stay consistently motivated.
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Want More Good News?
 Are you tired of all the backstabbing, fear-inducing, negative hype and drama spouted by the news media? Check out www.happynews.com and get some good news, for a change!
With a credo of “Real News, Compelling Stories, Always Positive,” happynews.com offers up-to-the-minute bulletins geared to lift spirits and inspire lives. For example, the horoscope for September 08, 2008, said: “Good news! The stars do not control your destiny. You do.” One of the top news stories that day featured workers at a Fort Worth, Texas, shelter who threw a birthday party for a one-year-old hurricane evacuee.
“The Happynews glass is always at least half-full, and sometimes it bubbles right over.”
— WashingtonPost.com
“As far as anyone can tell, it’s the first international and national daily news organization dedicated exclusively to upbeat stories.”
— Dallas Morning News
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SCHOOLS IN THE NEWS
Paul Mitchell Schools
Rock the Vote!
Future Professionals from Paul Mitchell The School in Orlando and Utah, and from the Lab – A Paul Mitchell Partner School in Ewing, New Jersey, held Rock the Vote events to encourage voter registration.
 In Orlando, members of a nonprofit organization visited the school to register 58 Future Professionals. “The buzz after they left was so incredible,” said Admissions Leader Sara Seber. “This raised awareness and struck up many conversations about the issues on the table right now. For some, it was their very first time to register; others simply needed to update their addresses. Whatever the case, it opened all of their minds and gave them what they needed to be proactive: a voice.”
 At the Lab, the voter registration drive was part of a Sprit Day event led by Student Council. Future Professionals wore red, white, and blue, and speakers shared stories about the right to vote. Two laptops were available to register voters at www.rockthevote.com. “Prior to the event we got stickers, buttons, and posters from the Rock the Vote Web site,” said School Owner Sasha Rash. “Later in the week we had a companywide soiree (school and salons) and repeated the whole process for salon employees and guests.”
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 In Provo, Future Professionals joined forces with Brigham Young University’s weeklong “Get Out the Vote” campaign. The university provided free sports drinks and popcorn, and 47 Future Professionals passed out thousands of flyers and gave 357 haircuts in three hours. The story made the front page of the BYU Daily Universe.
Registration deadlines for the November election have already passed in some states but not all. Visit www.rockthevote.com and register today. If you’ve missed your state’s deadline, register anyway to make sure your vote counts in future elections!
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Four New Schools Celebrate Grand Openings
August 2008 saw grand opening celebrations at four new Paul Mitchell Schools. As always, Paul Mitchell CEO John Paul DeJoria and Paul Mitchell Schools Dean and Cofounder Winn Claybaugh took to the air to attend all four events. Their first stop was Paul Mitchell The School – Chicago on August 11. The next day was a double header featuring Paul Mitchell The School – Indianapolis and Paul Mitchell The School — Overland Park. The final stop was Imagine – A Paul Mitchell Partner School in Little Rock, Arkansas.
In Indianapolis, where classes had already started, Owners Randy and Sharida Burkholder welcomed friends, family members, salon associates, and other Paul Mitchell school owners from all parts of the United States. Jason Liechty from the Chamber of Commerce welcomed the school to Indianapolis at the ribbon cutting ceremony.
At Paul Mitchell The School – Overland Park, School Owner Ted Wise and School Director Michele Harrington welcomed local salon owners, stylists, and business owners along with Paul Mitchell educators, Chamber of Commerce members, friends, and family members.
Imagine – A Paul Mitchell Partner School was swirling with school owners, staff members, Future Professionals, community leaders, and salon professionals. Their event kicked off with a red carpet welcome for John Paul and Winn, followed by a ribbon cutting ceremony including Chamber of Commerce leaders and Mayor Patrick Henry Hays.
Approximately 1,000 guests joined owners Steve and Terri Cowan, Jim and Tina Salerno, and Jeff and Ann Petro at Paul Mitchell The School – Chicago. Special guests included University of Illinois at Chicago Vice Chancellor Michael Landek, several other university dignitaries, and surprise guests Robert Cromeans and Angus Mitchell. School owners, staff members, and Future Professionals from many other Paul Mitchell Schools also attended. The formal ribbon cutting ceremony was followed by a special VIP party that included photo shows from that night as well as various photos from the building process.
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Paul Mitchell The School – Chicago
1225 S. Halsted Street
Chicago, Illinois 60607
http://chicago.paulmitchelltheschool.com |
(312) 733-9285 |
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Paul Mitchell The School – Indianapolis
8751 US Highway 31 South
Indianapolis, Indiana 46227
www.pmtsindianapolis.com |
(317) 885-0348 |
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Paul Mitchell The School – Overland Park
8731 West 95th Street
Overland Park, Kansas 66212
http://overlandpark.paulmitchelltheschool.com |
(913) 381-5757 |
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Imagine – A Paul Mitchell Partner School
4201 East McCain Boulevard
North Little Rock, Arkansas 72117
www.pmlittlerock.com
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(501) 801-1833 |
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Put Yourself in the Picture!
 Welcome aboard!
Paul Mitchell CEO John Paul DeJoria posed for this picture just for you. Feel free to Photoshop yourself into this 4"x6" scene!
CLICK HERE to download the high resolution photo to use as your Photoshop starting point!
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Cosmetology Career Center Staff Recognizes Outstanding Attendance
To Create Magic with Future Professionals who had 90% or higher attendance in June, staff members from the Cosmetology Career Center – A Paul Mitchell Partner School recognized them by washing their cars.
“We braved the 100-plus-degree heat of Texas in July to honor those Future Professionals who continued to come to school during a time of year that some typically take off for vacation or just to get a break,” said Sales Leader Pam McRoberts. “We worked in shifts and really had a great time honoring our amazing Future Professionals.”
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Hair Academy Wins Top Honors in “Best of the Valley” Contest
The Hair Academy – A Paul Mitchell Partner School in Rexburg, Idaho, was voted Best Haircut by readers of the Rexburg Standard Journal newspaper.
In its recent Best of the Valley contest, the newspaper asked residents to vote for their favorite places and services. Categories included favorite bookstore, radio station, restaurant, and place to buy clothes, among others. The Hair Academy was named Best Haircut, beating out all other beauty schools and salons in the area. “This is awesome!” said School Director Ty Walker.
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The Temple Welcomes Special Guests
In August, the Temple – A Paul Mitchell Partner School opened their doors to Walter Reed Army Medical Center for a day of pampering and relaxation. Future Professionals Layla Darzi, Ashlee Schriver, Nikki Jankowski, Devan Moyer, and Joyce Bowie provided color, haircuts, manicures, and scalp treatments to five patients and one woman whose husband has been in the hospital for much of the past year. Since few nonmedical personnel are permitted onsite, the hospital provided transportation to the school.
Joyce Bowie’s guest, Helen, served in Iraq for several years before her injuries brought her to the hospital, and she will receive an honorable medical discharge from the military when she leaves. “I was honored to show her my appreciation for her work in serving our country and protecting my own family,” Joyce said.
Devan Moyer’s guest, Mary, has spent most of the year by her husband’s bedside as he endured several surgeries for his injuries. With children at home, it’s been almost a year since Mary has done anything for herself. “She left with a great new haircut, freshly manicured nails, and beautiful highlights,” Devan said. “It really gave me a chance to shine and give meaning to being a day maker.”
“All of the guests left with goodie baskets filled with Paul Mitchell shampoos, conditioners, and styling products,” said School Director/Sales Leader Sharon Riser. “We can’t wait to work with Walter Reed Army Medical Center again.”
The Temple’s Future Professionals also joined the City of Frederick Housing Authority for their annual "Giving Kids a Bright Start” back-to-school event. The Future Professionals gave over 30 free haircuts. Each child also received Paul Mitchell shampoo and conditioner samples and a VIP card to visit the Temple during the holidays.
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 Cincinnati Academy Raises Money for Food 4 Africa
Future Professionals from Cincinnati Academy – A Paul Mitchell Partner School raised $1,078 for Food 4 Africa by cutting hair at the AVP Crocs Cup Shootout, a pro beach volleyball tournament in Mason, Ohio.
“By volunteering to do haircuts for a minimum $10 donation, our Future Professionals will make a difference in the lives of many children,” said Admissions Assistant Gina Burris. “They had a blast while they were there and even got to meet some of the athletes.  One Future Professional gave Team USA player Jake Gibb his first haircut after returning from the Beijing Olympics. Needless to say, she was nervous and thrilled! I am so proud to be able to spend every day with such an amazing team.”
Food 4 Africa is committed to supplying at least one vitamin- and mineral-enriched meal each day to children of South Africa, where the HIV/AIDS epidemic has left countless numbers of orphaned children, and more than a million preschool children do not receive sufficient food. To date, Paul Mitchell Schools have donated over $143,000 to Food 4 Africa.
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Fundraiser Honors Graduate
 Meghan Casella, a March 2008 graduate of Michael’s School of Hair Design and Esthetics – A Paul Mitchell Partner School, passed away last May in an automobile accident resulting from drinking and driving. A sweet, quiet, 20-year-old, Meghan had struggled to manage work and school. She was very proud when she graduated and was excited to pursue her new career. After learning about her death, the staff and Future Professionals wanted to do something to honor her and create magic out of a tragedy, so they held a car wash and raised $304 for Mother’s Against Drunk Driving.
After learning about the event, Meghan’s grandparents and parents contacted the school and thanked them for keeping her memory alive. They are creating a scholarship, in Meghan’s name, for applicants to the school. They expressed their appreciation that Meghan was cared for by so many and enjoyed her school as much as she did.
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Be a Visionary
By Winn Claybaugh
The Millennial generation doesn’t feel discriminated against because of race or gender, but they often feel discriminated against because of age. Their attitude is, “I may be in my 20s, but if I’m as qualified as a 40-year-old then I should get the same opportunities.” I agree! I don’t care if somebody else has been standing in line longer. If the younger candidate is more qualified, has a better attitude and energy, and is a visionary, that person should get the job.
If you’re a Millennial and you want to make sure your age doesn’t stand in your way, start by becoming a visionary. Visionaries are people who’ve caught the vision of the company. They do whatever it takes to make sure the company is profitable, the team is happy and healthy, and their participation is for the good of everyone. Any potential employer will tell you they’d rather hire someone with a good attitude than someone with brilliant skill and a bad attitude. Can you become a brilliant hairstylist, skin care therapist, or nail care technician overnight? No, but you can become an amazing visionary with an incredible attitude overnight. Prior to today, you may have been the worst resister your school has ever seen, but you can turn that around immediately. Here’s how visionary behavior looks:
- Be the first to arrive and the last to leave.
- Say yes to everything: Design Team, Take Home Team, Student Council, Go Green Team, Cutting Honors, Color Honors, entering Beacon and NAHA, volunteering your time to make a difference, and participating in fundraising activities and anything else available at your school.
- Never have the attitude of “That’s not my job.”
- Have the attitude of “What’s in it for us today?”
- Be inclusive. You don’t get to vote anybody off your island. You don’t get to “elimidate” anybody. Everybody is your friend.
Dance Party Fridays
 Millennials love to have fun at work, and here’s an idea that everyone will love! Every week, Paul Mitchell The School – San Diego holds Dance Party Fridays. At 3 p.m., School Co-director Joyce Douglas invites everyone in the building onto the clinic floor. Some days the announcement even takes the form of a rap. “We dance to two songs,” Joyce says. “The first song is usually something disco-ish, and the second track is always ‘The Cupid Shuffle.’ We then treat everyone who participates—guests and all—to something like a popsicle, chocolate, or cold drink, and then it’s back to business.”
Some of their favorite songs include “Disco Inferno,” “Thriller,” “Groove Is in the Heart,” “The Twist,” “We Are Family,” and “It’s Raining Men.”
CLICK HERE to see Dance Party Friday at Paul Mitchell The School – San Diego.
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Rob Barber and Jon Whitman, Class of 2008
Vision Academy – A Paul Mitchell Partner School
 Life has been a convoluted journey for Rob Barber and Jon Whitman. At age 18, when his college discovered that he was gay, Jon says, he was ejected from the school and subsequently abandoned by his family. By age 25, he had attended four colleges, studied six majors, and walked away without a diploma in hand, feeling more lost than ever. Rob’s story comes from the opposite end of the spectrum. Always surrounded by love and support, he dabbled in college but quickly lost interest. A chance meeting near the end of 2002 brought the two together, and six months later, they moved in together.
A couple years later, feeling bored, stagnant, and frustrated with their lives, they accepted Rob’s parents’ offer to live with them and go back to school. There, Jon learned the values of a truly loving family and spearheaded their careers when he enrolled in the Vision Academy – A Paul Mitchell Partner School. When Rob tagged along for his orientation, he quickly realized he wanted to be there, too.
 While in school, Rob and Jon entered Beacon and won their way to the TSA Symposium. As members of the Product Rep Team, they organized and led three product launches, one artistic collection DVD launch, and three color series launches in their school. They joined forces with the Design Team to style hair for two area prom fashion shows, and they’ve attended numerous hair shows where they’ve had the opportunity to meet educators like Robert Cromeans, Stephanie Kocielski, and Vivienne Mackinder. Outside of school, they take classes on their own time while working at full-time jobs.
After graduation, Rob and Jon hope to find work in salons that embrace the Paul Mitchell culture. They hope to work as Paul Mitchell associates or educators and to one day open their own school. “Collectively, we want to reach high within this industry,” they say.
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Jordan Reusche, Class of 2008
Cincinnati Academy – A Paul Mitchell Partner School
 Jordan Reusche began her journey at the Cincinnati Academy in 2007, when she moved to Cincinnati from Lexington, Kentucky, just to attend a Paul Mitchell School. Although she was only 17 years old, Jordan’s passion for the industry was easy to see. She gave 100% effort and was a member of every student-run program as well as Phase Two.
 Not long into her program, Jordan shared her dream of someday working at A Robert Cromeans Salon. She and two other Future Professionals saved their money so they could attend an interview session in Las Vegas last winter and returned to school beaming with pride: all three had received invitations for a second interview. “It is an in-depth process to get a job at A Robert Cromeans Salon,” said Cofounder Margaret Cromeans. “You do need to sometimes fly across country just to sit through a hiring event and maybe again for a ‘hangout’ day.”
For Jordan, being asked to come back for a second interview was like getting a golden ticket to tour Willie Wonka’s chocolate factory. As soon as she passed her Ohio State Board cosmetology exam, she headed to Las Vegas. From the moment she arrived she started to visit Robert’s salon, making herself available and present. She was invited to a hangout day and relished every minute of it. At hangout days, the Robert Cromeans team looks for people who jump in and start taking action—even helping to clean and sweep, if needed—rather than just sitting there waiting to be asked. Jordan’s enthusiasm and persistence paid off: her first day as an employee at A Robert Cromeans Salon was Sunday, August 17.
“Jordan was a visionary her entire time here. She is proof that if you live our culture and follow our systems, your dreams can become your reality. She found her destiny and I have no doubt she will shine just as brightly at A Robert Cromeans Salon as she did here at the Cincinnati Academy.”
— Linda August, owner of Cincinnati Academy – A Paul Mitchell Partner School |
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Tips from the Green Team Newsletter
It started with John Paul Mitchell Systems. It spread to Paul Mitchell Schools’ corporate offices. Now Green Teams are sprouting up in Paul Mitchell Schools all over the country. These bold, unstoppable change makers are turning their schools, communities, and the world into a cleaner, better place by implementing recycling programs on their campuses. Here’s how they’re doing it (and you can do it, too)!
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Steps to Recycling in Your School, Salon, or Spa
1. Find the best areas in your business for recycling bins. Different areas will require different types of bins.
2. Types of bins you may need:
 Hair bins: To recycle the hair that gets cut throughout the day, place recycling bins on your clinic floor and send the hair to an organization that recycles it (such as Matters of Trust).
- Plastic bins: Place a bin in your dispensary or Color Bar for plastic bottles. (Rinse all bottles before recycling.)
- Glass bins
- Garbage bins
- Paper bins: Which parts of your business use paper? (Example: offices.) Find an area in those rooms and place reusable and recyclable paper bins there.
3. Find local recycling centers that will refund for recyclables. If your business is a school, the money should be put back into student-run programs and school activities.
4. Create a 30-day action plan/calendar with specific assignments and deadlines for implementing recycling in your organization.
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Think Pink with PinGrip!
Have you ever had trouble juggling your tools and your longhaired customer? No longer! Master Associate Pamela Perettie has come to the rescue. Her new Pin Grip, a magnetic wristband for hair designers, has the strength to hold your tools, bobby pins, hairpins, single and double prong clips, cutting clips, and even a comb. It comes in a variety of sizes and applications.
 In honor of National Breast Cancer Awareness Month, through the month of October Pin Grip will donate 10% of every sale of the 2 Magnet Pin Grip to Susan G. Komen for the Cure. Their goal is to donate $1,000 or more.
The 2 Magnet Pin Grip comes in black and pink. (For pink, place your order, click on the Contact link, and send a message stating the number you want in pink. Please include your phone number and the name that appears on your order. If no color preference is indicated, your order will be shipped in black.)
Please visit www.pingrip.com to order.
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Paul Mitchell The School Newsletter
Copyright © 2008 by Paul Mitchell The School. All rights reserved.
Editor: Gail Fink
Design by: Net Connect Publicity.com
To read our Privacy Statement, CLICK HERE
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